Toronto, Ontario

Customer support
that keeps business moving.

Customer Support · Sales Specialist · B2C/B2B CRM

20+ years across customer support, CRM, account management, and e-commerce in B2C and B2B settings.

20+Years across B2C and B2B
50+Enterprise accounts managed
5Customer-facing channels

I solve customer issues and improve the systems behind them.

With 20+ years across B2C and B2B environments, my background spans customer service, sales support, account management, CRM, e-commerce, and Software as a Service (SaaS).

I manage high-volume customer interactions with a focus on retention, repeat business, and account growth. Using Salesforce, Zendesk, HubSpot, Five9, and AI-assisted tools, I improve documentation, reporting, ticket routing, and escalation support.

Strengths

Relationship management

Build and maintain B2C and B2B relationships across web, phone, email, chat, and retail channels, with a focus on retention and account growth.

CRM systems fluency

Use Zendesk, Salesforce, HubSpot, and Five9 for routing, lifecycle tracking, documentation, and follow-up.

AI fluency

Use ChatGPT and Claude to develop client resources, support reporting, and improve consistency across onboarding, documentation, and escalations.

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Proof at a glance.

01

20+ years

Customer support and client service across B2C and B2B environments.

02

200–500

Weekly client interactions across multiple accounts.

03

1,500–2,500

Monthly retail transactions with consistent KPI performance.

04

50+ accounts

Salesforce-based account management for national brands.

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What I work with.

Customer support

  • B2C and B2B service
  • Issue resolution
  • Escalation management
  • Customer retention

CRM systems

  • Zendesk
  • Salesforce
  • HubSpot
  • Five9

Performance

  • KPI and CSAT reporting
  • Workflow improvement
  • Account growth
  • Sales reconciliation

Digital delivery

  • E-commerce
  • Client documentation
  • AI-assisted resources
  • Agile delivery
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Selected experience.

Selected scope and results. Full details in the resume.

2013–Present

Client Solutions and Project Consultant

Rebel Digital

Toronto, ON

Selected clients: Commerce Dynamics (CDi), Vigorate Digital, and Broadplay Mobile

Manage high-volume B2C and B2B CRM support while coordinating Agile, Waterfall, and hybrid projects from discovery and requirements through development, QA, launch and reporting.

  • B2C and B2B CRM support
  • Digital project planning and delivery
  • Cross-functional team coordination
2021–2024

Customer Experience Associate

Arterra Wines Canada

Toronto, ON

Delivered high-volume retail service, product guidance, order support, and sales reconciliation.

  • 1,500–2,500 monthly transactions
  • PredictSpring POS workflows
  • Z reports and KPI tracking
2005–2012

Customer Solutions and Account Manager

N5R / Connectus

Toronto, ON

Selected clients: Jeep/Chrysler, NHL, BBDO, Kraft, Coca-Cola, Bank of Montreal

Managed acquisition, engagement, and retention for national-brand accounts, CRM programs, and CPG email and loyalty marketing campaigns.

  • 50+ Salesforce accounts
  • Account growth and retention
  • Direct and agency global brands

Program requirements and solution planning

Work that shows the thinking behind the delivery.

Selected project documents demonstrating how I translate business goals into structured requirements, plans, and delivery standards.

Cover of Rebel Digital Web and Mobile Redesign Solutions ScopeView 46-page document ↗

Rebel Digital · Solutions Scope

Web and Mobile Redesign: Solutions Scope

Rebel Digital’s Solutions Scope outlines current best practices for a web and mobile redesign focused on improving user experience, content, functionality, and lead conversion for B2C and B2B marketplaces.

The 46-page document covers mobile-first responsive design, navigation, conversion strategy, scalable AWS and WordPress architecture, program requirements, roadmapping, documentation, QA, and delivery planning.

  • 46 pages
  • Web and mobile
  • B2C/B2B marketplaces
  • AWS and WordPress

Public portfolio sample. Identifying client information has been removed.

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Education and certifications.

Education

B.A. (Hons.)

University of Toronto

Certification

Microsoft Certified Professional (MCP)

Microsoft

Certification

PMI Agile Certified Practitioner (PMI-ACP)

Project Management Institute

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Professional profile

Quick answers for recruiters.

What work does Ted Sankey specialize in?

Customer support, CRM, sales support, account management, and digital project delivery across B2C and B2B environments.

Which customer platforms does he use?

Salesforce, Zendesk, HubSpot, and Five9, supported by AI-assisted documentation, reporting, onboarding, and escalation workflows.

What project evidence is available?

Selected Work includes a 46-page web and mobile redesign scope covering requirements, roadmapping, AWS and WordPress architecture, QA, and launch planning.

Where is he available to work?

Toronto-based and remote roles in customer support, CRM, client service, sales support, and related digital operations.

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Toronto, Ontario

Support experience that connects customers, systems, and growth.

Available for Toronto-based and remote roles in customer support, CRM, client service, and sales support.

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